Launched in 1996, the Edward L. Kaplan, '71, New Venture Challenge (NVC) is the premier start-up launch program run by the Polsky Center for Entrepreneurship and Innovation at the University of Chicago Booth School of Business. As an immersive, experiential learning program, the NVC helps students turn their ideas into viable businesses. Today, the NVC is recognized as a top-ranked accelerator program in the nation, and is where companies like GrubHub and Braintree got their strong start.
The NVC is named after Edward L. Kaplan, MBA '71, the cofounder of Zebra Technologies, an international company and industry leader for on-demand printing solutions. Zebra Technologies designs and manufactures on-demand printing solutions for business improvement and security applications in 100 countries around the world. More than 90 percent of Fortune 500 companies use Zebra-brand printers today. Kaplan has been the title sponsor of the NVC since its inception and later endowed the program in 2012.