Motivation Expert Ayelet Fishbach Shows How to 'Get It Done'

A new year approaches, and with that comes New Year's resolutions. How can you craft achievable goals, resist the temptation to backslide, and stick with your resolutions long after January 1? 

Dr. Ayelet Fishbach, a leading behavioral scientist, Chicago Booth professor, and member of the CDR governing board, has dedicated much of her extensive career to answering some of the biggest questions on the topic of motivation. 

Setting and achieving goals—at work, at home, and in relationships—is harder than it seems. And while countless books and articles have been written on the subject, most are not penned by serious behavioral scientists at the forefront of this discipline.

In her insightful new book Get It Done: Surprising Lessons from the Science of Motivation (debuting January 4 from Little Brown Spark), Fishbach takes on the questions that plague us most:

• What happens when the person you most want to influence is yourself?
• How do you know where to start?
• How do you carry on in the face of roadblocks and distractions?
• How do you decide which tasks and ambitions to prioritize?

Whether starting a new diet, running a marathon, or gunning for a promotion,Get It Done illuminates invaluable strategies for propelling yourself in whatever direction you want to go—so you can achieve your goals while staying healthy, clear-headed, and happy.

Get It Doneis available for pre-orderin e-book and hardcover formats and hits shelves January 4, 2022. 

PRAISE FORGET IT DONE

“So many books promise to help you achieve your goals, but this is the only one backed by scientific research, written by the brilliant scientist who actually conducted much of it! GET IT DONE makes you understand why motivation is so hard to come by at times, and what you can actually do to get yourself more motivated. Interesting. Clever. Most of all, extremely useful!”
―Nicholas Epley, CDR Faculty Director and author of Mindwise

“How do I love this book? Let me count the ways. First, its author. I don't know anyone, scientist or otherwise, who knows more than Ayelet Fishbach about the psychology of goals. Second, its practicality. Like anyone, I have dreams. Every chapter taught me about myself and how I could better frame my goals to make my dreams a reality. Third, the writing: clear, to-the-point and yet warm, intimate, and winningly honest. The list goes on but the point is that truly, I love this book and know you will, too.”
―Angela Duckworth, author ofGrit

“Ayelet Fishbach is a leading expert on motivation—her research has consistently produced insights that are both surprising and useful. In this engaging book, she shows what it takes to close the gap between your intentions and your actions.”
―Adam Grant, #1New York Times-bestselling author ofThink Againand host of the TED podcastWorkLife

ABOUT AYELET FISHBACH

Ayelet Fishbachis the Jeffrey Breakenridge Keller Professor of Behavioral Science and Marketing and IBM Corporation Faculty Scholar at the Chicago Booth School of Business. 

Dr. Fishbach has been published in many top psychology and business journals, and her research is regularly featured in the media, including The Wall Street Journal, CNN, Chicago Tribune, NPR and was selected to be featured in the New York Times' "Annual Year in Ideas."