“How to Change: The Science of Getting from Where You Are to Where You Want to Be”
Join award-winning behavioral scientist Katy Milkman as she shares stories and insights from her new book, How to Change: The Science of Getting from Where You Are to Where You Want to Be. In this conversation moderated by Chicago Booth's George Wu, Milkman will explain:
- Why timing can be everything when it comes to making a change
- How to turn temptation and inertia into assets that can help you conquer your goals
- Why giving advice—even if it’s about something you’re struggling with—can help you achieve more.
If you’re looking for a science-based blueprint for achieving your goals, you won’t want to miss this conversation
About the Speaker
Katy Milkman is the James G. Dinan Professor at The Wharton School of the University of Pennsylvania, host of Charles Schwab’s popular behavioral economics podcast Choiceology, and the former president of the international Society for Judgment and Decision Making. She is the co-founder and co-director of the Behavior Change for Good Initiative, a research center with the mission of advancing the science of lasting behavior change whose work is being chronicled by Freakonomics Radio. Over the course of her career, she has worked with or advised dozens of organizations on how to spur positive change, including Google, the U.S. Department of Defense, the American Red Cross, 24 Hour Fitness, Walmart and Morningstar. An award-winning scholar and teacher, Katy writes frequently about behavioral science for major media outlets such as The Washington Post, The New York Times, USA Today, and The Economist. Her book How to Change: The Science of Getting From Where You are to Where You Want to Be will be released by Penguin Portfolio on May 4, 2021.