University of Chicago Booth

Consumer Behavior

Current Students

 PhD Graduates

Name/EmailTitleDissertationYear
Pankaj Agarwal Associate Prof. of Marketing, University of Toronto "The Effects of Brand Relationship Norms on Consumer Attitudes and Behavior 2002
Simona Botti Assistant Prof. of Marketing, London Business School "Freedom of Choice and Perceived Control: An Investigation of the Relationship between Preference for Choosing and Customer Satisfaction" 2004
Katherine Burson Assistant Prof. of Marketing, University of Michigan "Interpersonal Miscalibration And Its Impact On Product Choice" 2004
David Faro (PDF) Assistant Prof. of Marketing, London Business School "Causal Time Compression: The Influence of Causal Beliefs on Judgments of Elapsed Time" 2006
Ayelet Gneezy Assistant Prof. of Marketing, UC San Diego "Doing More, Doing Less: Consequences of Exceeding versus Falling Short of Promises" 2007
John T. Gourville Albert J. Weatherhead, Jr. Professor of Business Administration, Harvard University "Pennies-a-Day: Increasing Consumer Compliance Through Temporal Re-Framing" 1995
Minjung Koo Sung Kyun Kwan University "The Influence of Looking Back versus Ahead on Goal Pursuit" 2009
Michele Madansky VP of Corporate & Sales Research, Yahoo "Traditional Ads in an Interactive Environment" 1999
Christie Nordhielm Clinical Associate Professor of Marketing, University of Michigan Business School "A Dual-Process Model of Advertising Repetition Effect" 1998
Joseph Nunes Associate Professor of Marketing,
Marshall School of Business, USC
"A Cognitive Model of People's Usage Estimations" 1998
Radhika Puri Adjunct Associate Professor of Behavioral Science
"Increasing Perceived Utility by Bundling: A Direction of Processing Explanation" 1998
Suzanne Shu Assistant Prof. of Marketing, UCLA "Essay 1: Belief Bracketing: Can Partitioning Information Change Consumer Judgment?; Essay 2: Choosing to Consume Later: Determinants of Future-Biased Choice" 2004
Dilip Soman Corus Chair in Communications Strategy and Professor of Marketing, Rotman School, University of Toronto "The Illusion of Delayed Incentives" 1997
Claire Tsai Assistant Professor of Marketing, Rotman School, University of Toronto "Determinants of Consumer's Confidence-Am I Sure What I Want?" 2007
Klaus Wertenbroch Professor of Marketing, INSEAD "Marketplace Implications of Consumer Self-Control" 1994
John Wright Consultant, McKinsey & Company, Inc. "The Influence of Absolute Differences and Relative Differences on Unidimensional Difference Judgments" 2001
Ying Zhang Assistant Professor of Marketing, University of Texas at Austin "The Influence of Optismis on Goal Pursuit" 2007