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Abel Jeuland
2001
Jeuland, Abel P., "Effectiveness of Trade Promotions: Analyzing the Determinants of Retail Pass-Through," with N.Kumar and S.Rajiv, Marketing Science, Fall 2001.
2000
Jeuland, Abel P., "Effectiveness of Trade-Promotions: Analyzing the Determinants of Retail Pass Through," with N. Kumar and S. Rajiv, Marketing Science, Fall 2000, 382-404.
