Kilts Quantitative Case Competition
November 15, 2014
University of Chicago Booth School of Business - Gleacher Center
We have again partnered with Kraft Foods to develop an exclusive marketing case competition for first- and second-year Full-Time, Evening, and Weekend students interested in marketing, general management, and consulting.
Participants have the opportunity to expand their business skill sets and gain experience invaluable to interviews by tackling a major Kraft marketing challenge, using Nielsen and other marketing data.
Ten teams will be selected to compete based on their applications.
The judges panel will include Kraft CMO Deanie Elsner, Kraft recruiters, alumni, and Booth faculty.
Teams applications are due Friday, October 24. Application details will be posted soon.
Last Year's Winners
First Place: Jessie Cobb, Ahsan Kirmani, Sara Mangiapane, Jason Schwab, Joanna Wung
First Runner-Up: Gianne Gabrielle Cristobal, Lee Stuart Ettleman, Marina Dina Lidow, Jefferson Calvert Kohler, Jacqueline Suzanne Singh
First Runner-Up: Healy Adams, Aubrey Donnellan, Rushan Guan, Sophia Stone, Emily Theis
After a review of numerous applications, the following teams were selected by the Kilts Center and Kraft to participate in Kilts Quantitative Case Competition:
Capri Sun Chasers
Gianne Gabrielle Cristobal
Lee Stuart Ettleman
Marina Dina Lidow
Jefferson Calvert Kohler
Jacqueline Suzanne Singh
The Cheez Whizards
Kraft Marketing All Stars
Monday, November 3: Team Selections Announced
Wednesday, November 12: Competition Kickoff, Harper 104, 6:00 p.m. - 7:30 p.m.
Saturday, November 15: Kilts Quantitative Case Competition, Gleacher, 12:00 p.m. - 6:00 p.m.
Team presentations are due by 10:30 a.m.
All teams are required to attend introduction session at noon and the evening reception.
Each team will have 15 minutes: 10 minutes to present and five minutes to answer judges’ questions.
Questions? Contact Katie Claussen Bell, associate director, Kilts Center for Marketing.